Nonprofit copywriting + strategy

Turn “We do important work.” into“This is how we
change lives.”

Strategy first. Then the words that win. Build deeper donor relationships with targeted marketing that drives action.

The Hebron FundOholei TorahReshet ChabadMaor magazineShalhavot Chabad NetworkAdai Ad

Results for real organizations.

See work
The Hebron Fund Frontlines magazine cover

The Hebron Fund · Magazine

Their first print magazine in over 15 years, mailed to a few thousand supporters.

“This is a perfect blend of all the angles we want to hit!” Dan Rosenstein, Executive Director
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Pocono Kosher brochure inside spread

Pocono Kosher · Brochure

Interviews with past guests shaped a six-sided brochure that brought bookings from a new community.

“Your copywriting was a powerful piece, expertly crafted and delivered exactly what I needed.” Rabbi Benny Rapoport, Founder
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How I work

Don’t hire me to write your copy. Hire me to figure out what your marketing needs to do. Then I’ll write it.

Most copy fails before a single word is written. A big part of what I do isn’t writing. It’s deciding what should be written, who it’s for, and whether it will actually work: mapping what your donors believe, what they fear and what they already give to, then letting research, testing and audience data decide the message before you spend.

Alte Raskin, studio portrait

Meet Alte Raskin

Donors don’t give to clever copy.

They give when something moves them. That takes more than a prompt. It takes research, psychology, and the kind of storytelling that makes your mission feel personal to a complete stranger.

I’m a conversion copywriter trained by the masters, and I do one thing: turn hesitant readers into committed donors.

In their words.

“Alte Raskin is one of those rare strategic minds you want in your corner. … Alte’s work is top-tier and I’ve already referred her to others.”
Malka FrankelCEO, Better Co. Marketing
“Her copywriting played a significant role in our successful pitch.”
Rabbi H. LustigDean, Oholei Torah Schools
“We weren’t getting the lift on social media that we used to, even with more followers. I never thought we would gain as much insight as we did in just two sessions with Alte! … She was smart, insightful, practical, and reasonable both in temperament and pricing.”
Gale OsborneCharlotte Jewish Day School

Why me, not an agency

Pretty isn’t a strategy.

An agency can make your marketing beautiful. But beautiful on its own doesn’t bring in donations. Knowing exactly who you’re talking to, and what will move them to give, does. I figure that out first. It’s a small piece of the budget, and everything that comes after it works harder.

Book a strategy session

An agency

  • Starts with how it should look
  • Builds what’s in the brief
  • You go through an account manager
  • Weeks of discovery meetings and layered markups

Working with me

  • Starts with what donors need to hear
  • Validates what donors actually care about before writing a word
  • You work with me, directly
  • Fast turnaround, no agency bloat

When you have one chance to say it, say it right.

Schedule a free call

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